Clicky Website Analytics
There are several quality analytics programs on the market to help you gather valuable information about your site and how users interact with it plus measuring the effectiveness of your marketing campaigns. This information is crucial if you want to get the most out of your website(s).
Real Time Analytics – This allows me to see how visitors are interacting with my site now instead of waiting until tomorrow. For some sites, real time information isn’t a crucial but for others it gives me a distinct advantage and I can react quickly to potential sales opportunities.
Goals, Campaigns, and Alerts – Goals, campaigns, and alerts are easy to create. Funnels can be created and I can track the conversion rates of the goals and campaigns. Then I can apply an alert to them and I will be sent an instant email notification when my site has achieved the goal.
Assign Names and Filter Users – In efforts to not skew results for my sites, I can assign my IP address a name and exclude it from the traffic I receive. If you have friends, family, co-workers, etc… you want to exclude, it works great for that as well. If you don’t want to exclude the names, you can just name the visitor and you will know when they come to your site. If you use the WordPress plugin mentioned below, people who comment on your blog are also named automatically.
CMS Plugins – Analytics integration into CMS platforms can sometimes be painful if you are not familiar with coding. Here is an Analytics Plugin which allows you to install analytics on your WordPress site effortlessly. There are also plugins for Joomla, Drupal, TypePad, Blogger, and many more platforms.
Twitter Integration – I can set up a Twitter search which notifies me when are talking about my specific search I specify on Twitter. This is good for keeping track of what others are saying about your business or topic on Twitter.
FeedBurner Integration – If you have a syndicated feed with Feedburner, just enter the URI of your feed and you will have instant feedback on the number of subscribers you have, the number of page views, and the number of click-throughs for you feed.
Affordable Pricing – There are several price options available depending on your requirements. They range from free up to $19.99 a month. If you purchase a year at a time like I do, then you basically get a %50 discount. There is also a free nor risk trial of their Pro package so you can see for yourself how it works and if it meets your needs.
These are just a few of the many aspects and features of the site. For more information about Clicky or to sign up for a free trial, head over to their site, Clicky Web Analytics, to learn more.
What other analytics programs do you use? Let us know my commenting below.